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	<title>LivingGreenInstitute.com &#124; Green Building Education &#124; Green Home Education &#124; Green Home Construction Classes &#124; Green Home Sales &#124; Green Home Marketing &#124; Green Building for Consumers &#124; Green Building for Real Estate Agents &#124; Green Building for Construction Superintendents &#124;  Building Your Texas Green Home &#124; Selling Texas High-Performance Homes &#124; Green Building in Texas &#187; Sales &amp; Marketing</title>
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		<title>What&#8217;s Your Difference?</title>
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		<pubDate>Wed, 02 Sep 2009 01:34:22 +0000</pubDate>
		<dc:creator>Dina Lima</dc:creator>
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		<description><![CDATA[How To Differentiate Yourself As An Expert Eco Builder
The rapid changes in the residential construction industry has created numerous opportunities for builders.  Those who see these opportunities could really differentiate themselves from the competition and gain a leading position in the marketplace.  So, how do you stand out from the pack?
Following are a few simple and [...]]]></description>
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		<title>Marketing High Performance Homes</title>
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		<pubDate>Sat, 15 Aug 2009 14:39:45 +0000</pubDate>
		<dc:creator>Dina Lima</dc:creator>
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		<description><![CDATA[How Value-Based Marketing Can Increase Your New Green Home Sales

High performance homes save energy, conserve water, are more durable, cost less to maintain, are healthier for the occupants and are less stressful on the environment.  Simply put, they are better homes!  However, how do you explain “better” to your customers to help them make the [...]]]></description>
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